Blog Archives

Are women part of mankind?

The ‘leaky pipeline’ has been in the press again thanks to the now infamous Google staff memo  and the BBC2 programme about ‘no more boys and girls’. Adapted from her original article in the Journal of Science Communication, Laura Fogg-Rogers considers what this has to do with science communication.

To boldly go where no (one or man?) has gone before…

As a science geek growing up in the 1980s, I wasn’t aware of the cultural idea that women who did STEM were considered to be strange. It turns out that this was in fact the tail-end of the gender-neutral movement and indeed I attempted to live my life by the idiom, “To boldly go, where no one has gone before”. It wasn’t until my late childhood that I realised that this was a ‘politically-correct’ adaptation of the original 1960s Star Trek catchphrase, which urged us “To boldly go, where no man has gone before”. It is a subtle word change, but a whole new world of meaning for a little girl with big hopes.

Of course, I have since been thrown out of my utopia and metaphorically crashed into the societal expectations waiting for both myself and my two children (a girl and a boy). Gender roles, expectations, and futures are reinforced in society through multiple interactions every day. Right from day one, girls are given pink dolls and soft teddies, and boys are given loud cars and construction tools. Going against the grain takes exceptional tenacity and strength of character, or perhaps a blinkered view of social norms. This is why we still consider it unusual for men to become nurses or nannies, or women to become mechanics or soldiers (or neurosurgeons in this video).

Is STEM socially acceptable for women?

Humans are social creatures, and more than anything, most of us want to fit in. It is therefore common sense that the things which we see others doing around us, are the things which we want to copy or be part of. The psychologist Albert Bandura termed this ‘social cognitive theory’ (previously social learning theory). This explains how an individual’s learning is not only related to their personal capabilities and experiences, but also by observing others; this can be through social interactions, life experiences, or outside media influences.

Projects like Inspiring the Future show how far we have to go. It is why we specifically recruited women into our Robots vs Animals project to give a 50/50 gender representation, even if it proved controversial . Fundamentally, if girls don’t see women being received positively in STEM roles, then they will never think that STEM is a ‘normal’ thing for women to do.

You can’t be what you can’t see

I therefore argue that if we wish to influence whether it is considered socially acceptable for women to take part in STEM, we need to change the representation of STEM, scientists, and engineers in all aspects of society. The saying goes that ‘it is the straw which broke the camel’s back’, and so it is the everyday ‘microaggressions’ which I believe can make the most difference. We are all responsible for reinforcing gender norms and behaviours, and so we can all make an effort to change!

  1. Try to use gender neutral language where possible e.g. firefighter instead of fireman, police officer instead of policeman etc. And don’t be afraid to speak up and challenge others if they state what boys and girls can do, even in everyday social situations.
  2. Use the pronoun ‘she’ instead of ‘he’ in stories or descriptions of professions. You’ll be surprised about how odd it sounds (which says a lot…)!
  3. Show pictures of women as the active archetype, instead of a passive bystander. For instance, in a presentation about what engineers do, simply showing a picture of a woman being an engineer is very powerful (you don’t even have to mention that she is a woman).
  4. Support projects like the Hypatia Project to improve science capital for girls and families from socially deprived areas.
  5. Support projects in the workplace to tackle pay disparity and employment rights, such as the Athena Swan project in higher education.

If we all work together, maybe we really can reach a future where we can ‘boldly go where no one has gone before’!

Laura Fogg-Rogers

Engineering in Society – new module for engineering citizenship

Undergraduate student engineers at UWE Bristol will get the chance to learn about engineering citizenship from September.

The Science Communication Unit is launching a new module to highlight the importance of professional development, lifelong learning, and the competencies and social responsibilities required to be a professional engineer.

It follows a successful public engagement project led by Laura Fogg-Rogers in in 2014, called Children as Engineers. The new module is being funded by HEFCE to advance innovation in higher education curricula.

The 65 students, who are in the third year of their BEng or MEng degrees, will learn about the engineering recruitment shortfall and the need to widen the appeal of the profession to girls and boys. They will then develop their communication and public engagement skills in order to become STEM Ambassadors for the future.

The module is unique in that it pairs the student engineers with pre-service teachers taking BEd degrees on to be peer mentors to each other. The paired students will work together to deliver an engineering outreach activity in primary schools, as well as respectively mentoring each other in communication skills and STEM knowledge.

The children involved in the project will present their engineering designs back to the student engineers at a conference at UWE in 2018. Previous research shows that it positively changes children’s views about what engineering is and who can be an engineer .

Teacher Asima Qureshi of Meadowbrook Primary school in Bradley Stoke says;

“The Children as Engineers Project was a very successful project in our school. The highlight was the opportunity to showcase their designs at the university and be able to explain the science behind it. It has hopefully inspired children to become future engineers.”

The pilot project was also successful at improving teachers’ STEM subject knowledge confidence and self-efficacy to teach it. This is vitally important, as only 5% of primary school teachers have a higher qualification in STEM, and yet attitudes to science and engineering are formed before age 11.

curiosity connectionsProfessional engineers in the Bristol region are invited to learn from the project and mentor the students as part of the new Curiosity Connections Bristol network . Delegates are welcome to attend the inaugural conference on November 23rd 2017 to share learning with other STEM Ambassadors and professional teachers in the region.

Laura Fogg-Rogers, University of the West of England (UWE) Bristol UK

Science communication: people, projects, events 2017

Our Science Communication Masterclass has been running very successfully for quite a few years now and like my colleagues, I’ve had happy times running workshops, and met some really interesting participants. But we were never able to squeeze everyone in who wanted to come, while others were unable to travel to the UK.

We decided to meet this challenge by creating an online professional development Unit 1 SCPPEcourse – Science communication: people, projects, events – targeted at people who wanted to develop their skills and knowledge of science communication. Participants have joined us from far and near: across the UK, from Uganda, Switzerland, Portugal, Australia, Brazil, Canada and more.

They’ve been a real mix: recent science graduates, museum professionals, communications people, people working in institutions, large corporations, small businesses and start-ups. Some have experience of public engagement but for some, the course opens a new horizon:

… in my heart I believe I found a new passion – science communication!

We ran the first course in 2015. Naturally, as good public engagement practitioners, we ask the participants to reflect on and evaluate the course each time it is presented and we have used their feedback to refine and develop the course.

In the first year, participants felt that the time demands were a little onerous for people working full-time, so in 2016 and 2017, we built in two study breaks to allow participants to draw breath and catch up on content they might have missed. Unfamiliar tools caused some puzzlement, so we created micro-videos to show participants how to use forums, wikis and other learning tools. We also created a special LinkedIn group for course ‘graduates’ because participants really wanted to maintain the relationships that develop:

It would be great to be able to keep in touch with fellow participants and tutors.

The course now runs in eight units over ten weeks, with one or two members of the SCU tutoring each unit. In 2016 and 2017, I led the course from my current base in Perth, Western Australia. One of the virtues of working online: on the Internet, no one knows you’re on the beach!

Ann SCPPEWe present the course materials using a mixture of guided self-directed learning activities, reading, narrated presentations, forums, wikis, vlogs and online seminars. Other than the seminars, participants are able to fit their engagement around their work and other commitments. Participants like the variety of methods:

forums: an ‘excellent way to discuss ideas despite not meeting other coursemates in person

webinars: an ‘opportunity to put voices to names’ and ‘a great experience

wikis: ‘pushed [me] to develop an idea for a project’ and get ‘lots of feedback and input from other participants and the tutors

The online environment offers us so many opportunities to reach out to scientists, science communicators and public engagement people around the world and welcome them to the SCU family. In 2016, we created a companion online course focussing on Online and Media Writing, which is currently in its second presentation.

Feedback from this year’s participants is still being reviewed but I’m sure it will give us food for thought and ways to improve. We hope we’ll be welcoming lots more participants in 2018!

Please visit our website for further details of our online courses.

Ann Grand